Applore

A full Web3 NFT marketplace 12-month build, 42M-user ecosystem.

How Applore delivered a web3 · nft · creator engagement for Eduthum. A full Web3 NFT marketplace — 12-month build, 42M-user ecosystem.

ClientEduthum
IndustryWeb3 · NFT · Creator
Engagement12 months
Overview

The creator economy has a fundamental ownership problem. Artists, educators, and digital content creators pour time and skill into work that platforms control, monetise, and can remove at any time. Eduthum was built to change that — an NFT marketplace where creators tokenise their work, sell directly to buyers, and retain genuine ownership through decentralised blockchain infrastructure.

The problem

The structural limitations

Building a Web3 marketplace requires getting several hard things right simultaneously.

  • 01

    Decentralised ownership had to work seamlessly for users with no prior blockchain experience — without exposing the underlying technical complexity

  • 02

    NFT discovery, minting, listing, and transacting needed to feel as natural as any mainstream marketplace

  • 03

    For the educational layer, content developers needed flexibility to build and distribute interactive applications across mixed-reality hardware through a single ecosystem

Approach

How we solved it.

Twelve-month build covering blockchain and smart contracts, a full NFT marketplace lifecycle (mint → list → trade), an educator content layer for mixed reality, and a Web3-accessible UI.

A Web3 marketplace where creators needed true ownership, mainstream UX for Web3 novices, and flexible content for mixed-reality hardware.

What we built

The layers that make the change stick

Intelligence and engineering applied where they drive measurable change.

  1. 01

    Blockchain Integration & Smart Contracts

    A robust blockchain layer governs NFT ownership, transfer, and authenticity. Every transaction is tamper-proof and verifiable, with zero reliance on any centralised authority for asset validation or credentialing.

  2. 02

    NFT Marketplace & Creator Tools

    The full NFT lifecycle — minting, listing, buying, selling, trading. Creators tokenise content, set pricing, and reach buyers directly through an interface designed to make Web3 accessible rather than intimidating.

  3. 03

    Educator & Content Developer Platform

    A dedicated layer where educators customise materials, build interactive content, and monetise across mixed-reality hardware — positioning the platform as infrastructure for the next generation of immersive digital learning.

  4. 04

    UI/UX for a Web3 Audience

    Clean navigation, straightforward discovery flows, and a visual identity that matched the ambition of the platform — making Eduthum accessible to users across all levels of Web3 familiarity.

Impact

Results that changed the operating reality.

0

End-to-end delivery

0%

Decentralised ownership

0×

Faster content monetisation

0+

Cryptocurrencies supported

  • 42M+Users in ecosystem
  • ZeroPost-launch contract failures
Web3 adoption lives and dies on whether real users can actually navigate it. We built a marketplace that lowered that barrier without compromising the decentralised principles the platform was founded on — a place where creators own what they build, buyers trust what they purchase, and the infrastructure is built to scale as the digital asset ecosystem matures.
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