0×
Improvement in purchase confidence
AR try-on, 200+ salon bookings, AI personalisation on one app.
How Applore delivered a retail · beauty engagement for Lakmé. AR try-on, 200+ salon bookings, AI personalisation — on one app.
ClientLakmé
IndustryRetail · Beauty
Overview
How Applore delivered a retail · beauty engagement for Lakmé. AR try-on, 200+ salon bookings, AI personalisation — on one app.
Approach
How we solved it.
Flagship mobile app with AR virtual try-on, salon booking across 200+ locations, AI recommendation engine, and a loyalty + community layer.
Brand equity sat offline; the digital surface didn’t match. They needed AR try-on (the biggest online beauty drop-off), unified salon booking across 200+ locations, and AI personalisation.
Impact
Results that changed the operating reality.
0%
More repeat sessions
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